Advertising can take many different forms and as technology and the times have changed, advertising has changed with it. Traditional advertising used to only consist of newspapers and radio before branching into television, digital, out-of-home. In-the-Hand Marketing is now the newest trend.
You have prepared a business plan and completed your market research. It’s now time to launch your business and start designing your advertising campaigns. Before you invest in advertising, you should learn more about a new concept: In-the-Hand Marketing. Here are a few things that you should be aware of.