Advertising on Sanitizing Displays delivers a sensitive message
Coronavirus continues to halt business operations across the globe. The effects of the pandemic will live with us for longer. Among the most affected sectors is the advertising industry. Recent analysis shows that US Advert spends expected to decline 2% in the second half of 2020.
Therefore, advertisers can gear up to more challenging times ahead. This mainly depends on traditional advertisement methods that include billboards, subway ads, and other advertising forms. The decline is attributed to reducing the number of impressions that the adverts served through these traditional OOH advertising methods.
Therefore, for marketers to effectively deliver the advertisement method, there is a need to rethink the approaches.
Advertising on Sanitizing Displays
The best alternative for ensuring your advertisements are reaching the target audience is advertising on the sanitizing displays. Why sanitizing displays?