Best Practices for Running an AR Flyer Advertising Campaign
According to the statistic, 70% of people have the opinion that the use of augmented reality technology will bring many advantages. Considering these stats, marketers have the right time to integrate AR technology into an advertising strategy. If people were getting the opportunity to experience the technology with which they wanted to try shopping, it would have had many great effects on brand growth.
AR technology has evolved in the advertising industry. It has provided them a better chance to showcase their products in front of consumers. Consumers have also shown a great response to advertising campaigns like AR flyer advertising. Snapchat conducted an Art Lab survey and discovered that 73% of people could easily understand and use AR technology.
The Advancement of the AR flyer advertising scheme
Advanced technology has influenced advertising and marketing strategies. Marketers and most people prefer evolved technology like AR flyer advertising. No doubt they have significant results, but due to all the advanced technology, traditional advertising is fading. The traditional printed advertising strategy has a lower reach and overall result. We can bring life to traditional advertising by changing it into AR brochures or AR flyer advertising schemes. There are people that like reading magazines, flyers, and brochures. You can make the most of this situation and add additional information about your product and brand to the AR flyer advertising campaign. People will just have to scan the AR flyer, and they will be able to see your product in the best virtual way.
The Phenomenal Advantages of AR Flyer Advertising Campaigns
The AR industry has skyrocketed in recent years because of its benefits for both users and marketers. Marketers can advertise their products in more detail, and users can experience AR products before purchasing. It will develop a relationship of trust and credibility between them. Moreover, the Google Consumer AR Survey concluded that 66% of people prefer using AR for shopping. With the rise of AR, where 6 out of 10 people want to experience it before making a purchase, it will be an ideal and recommended method for a brand’s growth. Flyer advertising campaigns have significant benefits, like an increase in brand visibility and sales rate.
Enhance the engagement rate
AR flyer provides a better chance for your brand to connect with the audience. It will create an unbreakable and strong connection with the audience, through which you can portray your product in the most advantageous conditions. When you are able to connect with your audience, you increase the engagement rate. The increased engagement rate through the AR flyer will result in an increased conversion rate, and thus a higher sales rate.