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Viral Marketing

10 Examples of Viral Marketing

When marketers mention the concept of viral marketing, what comes to mind is a sudden spike in sales. This is definitely an impressive situation, because more sales means more profits. Unfortunately, many marketers think that they must pour a huge amount of money to attract the sales. However, the reality is that all you need is ensure creativity. In this post, we talk about the examples of viral marketing and look at the benefits of using viral marketing campaigns. Therefore, if you are in business after the pandemic and looking for ways to increase your sales, it is time you focused on the examples of viral marketing we share here, and ensure creativity in order to reach the target audience.
But first……..

What is viral Marketing?

I believe you have come across a viral video on social media. If so, you are already forming conceptions of what viral marketing refers.

marketing technique

How Viral Marketing Works

By definition, viral marketing refers to the method of creating a buzzword or marketing pieces that are grabbing the attention of your target audience. The viral marketing methods can use different techniques. Before we look at the advantages of viral marketing, here are good examples of viral marketing techniques for your business.
1. Big balloon Advertising
2. Advertising on bar coasters
3. Pharmacy bag advertising
4. Printing adverts on door hangers
5. Adverts on pizza packaging boxes
6. Printing adverts on the Coffee cups
7. Adverts on food delivery bags
8. Adverts on shopping carts
9. Adverting on dividers used at the supermarkets
10. Adverts on key rings
Therefore, the above examples of viral marketing are only effective if marketers deployed them creatively. Now, we shift our attention to the advantages of advertising through the above examples of viral marketing techniques.

Advertisement Methods

1.     Attention Grabbing Advertisement Methods

The examples of viral marketing techniques elaborated here tend to grab the attention of target audience compared to how the traditional billboards and adverts at the usual places do. Thus, the viral marketing techniques are more effective than those traditional advertising methods you may be clinging to. In that regard, it helps if you focused on these effective advertising methods.

2.     Cheaper to Deploy

How much do you think it costs to place a billboard along the busy highways connecting your city? Compared to how much you spend to have a big balloon advert at the same place, you will see why it is choosing one or all of the examples of viral marketing techniques we have looked at here, is more cost effective. Therefore, if you are adverting at a budget, it helps if you choose the advertising methods outlined here.

3.     Unexpected and Humorous

How many people heading to town expect to find a huge air balloon advertisement at the busy roundabout? Therefore, since this is unusual advertising, they will be attracted to view the advert. Moreover, the creatively designed viral marketing technique includes some humorous elements, making the approach more effective compared to a billboard that remains at the same roundabout for months if not years.


Viral advertising is the best approach for a business looking to make a huge comeback after the Coronavirus pandemic. Unfortunately, not all marketers understand how to deploy the above examples of viral marketing techniques. Talk to Adzze for an effective viral marketing technique.