How To use Coffee cup Sleeves to Market Your Brand
As the global economies continue to feel the effects of COVID 19, advertisement as an industry has not been spared. Advertisers are struggling to get their brand message to the target consumers. This is considering that governments are emphasizing work from home initiatives, and less movement of people to help control the spread of Coronavirus. Therefore, the traditional approaches like the use of billboards and advertising on subways are no longer as effective as they were before the pandemic.
Are you looking for a way to target a broad range of potential customers? Take advantage of In-hand-advertising techniques like coffee cup sleeves, to reach the target consumers.
How do Adverts on Coffee Cup Sleeves Work?
Coffee sleeves can help businesses to deliver their brand to the hands of a potential consumer. The brand logo and advertising message are printed on coffee cup sleeves. The coffee cup sleeves are distributed to selected coffee shops. Thus, as the coffee shop attendants deliver or sell coffee at the shop, the branded coffee sleeves are given out. The tactic places the brand in the hands of the consumer. This is an effective advertising method, which targets consumers ensuring the message is delivered to potential consumers. Moreover, as the consumer enjoys the cup of coffee, the consumer and those around, interact with the message repeatedly. The coffee sleeves can be delivered to Delis, convenient stores, and high-end coffee shops.
Why Coffee cup is Sleeves is a Good Advertising Approach