Why is Advertising on Shopping Carts a Good idea?
Targeting consumers as they shop at grocery shops can be an effective approach for increasing brand awareness. If we compare placement of ads on billboards to the other conventional advertising methods, grocery store advertising generates more impressions. You may be wondering what the grocery store advertising costs. First, the grocery store advertising costs depend on the location where you want to have the advert. However, the grocery store advertising costs will be relatively lower than conventional advertising methods.
Before we evaluate the grocery store costs further, let us look at how the approach works.
What is Grocery Store Advertising and How Does it work?
Grocery store advertising refers to an in-store retail marketing approach popular in supermarkets. In grocery stores advertising is popular among food retailers, manufacturers, and brands that supply merchandise to the various grocery stores.