Subway OOH Advertising is Less Effective Now Than Pre-pandemic
COVID-19 has brought about various changes within the advertising industry. While subway OOH advertising was once a promising medium for advertisers, the approach no longer generates a high number of impressions. Therefore, advertising companies are turning away from such traditional
Placing Toppers on Pizza Boxes is a Creative Advertising Tactic
Coronavirus has caused a significant effect to various sectors of the economy. The impact has been different depending on the sector in question. For instance, the advertising economy, which is one of the critical elements in business marketing, has been
Door Hanging Advertising Delivers A Message Safely
The Coronavirus is shaking up businesses and the economy at large. One of the economic sectors hit by the pandemic at a massive scale is the advertising industry. The traditional advertising methods are no longer effective when it comes to
Ads On Trucks Don’t Deliver A High ROI Anymore
Following the global pandemic, the overall ad spends on Out-Of-Home advertisement methods saw a sharp decrease. Therefore, with the possibility of a second COVID-19 wave, the effects will continue to prevail. In that regard, the placement of Ads on trucks
Branded Hand Sanitizer Stands Are The Newest Advertising Trend
The COVID-19 pandemic did bring along with it some good tidings when looked at from an advertiser’s perspective. At the outset, the wave of the pandemic was brutally harsh on the advertising industry. Right now, a closer look at things
How DOOH Media Is Switching To Hand Sanitizer Digital Display
A few years back, some marketers would probably scoff at the idea of merging hand sanitizer stands with digital ad displays. Quite all right, hand sanitizers were placed at strategic positions in public places where people could go and get
Using Hand Sanitizer Stations For Creative Advertising
Hand sanitizer stations are stationary dispensers used for holding hand sanitizers in public places or small areas such as office buildings. They could be mounted on walls or left to stand alone. Recently, we`ve seen a surge in the number
Ads on Sanitizing Displays are Replacing Traditional Billboards
The COVID-19 pandemic has left a devastating effect on various sectors of the economy. Even as some sectors start to heal, the outdoor advertisers will take longer than expected to return to the standard way of advertising. The recent lockdowns
Advertising on Sanitizing Displays delivers a sensitive message
Coronavirus continues to halt business operations across the globe. The effects of the pandemic will live with us for longer. Among the most affected sectors is the advertising industry. Recent analysis shows that US Advert spends expected to decline 2%
Why Guerrilla Marketers love In-Hand-Advertising
Guerilla marketers deploy different advertising techniques that help to maximize the impact on consumers. Thus, the advertisement approach is gaining traction especially during such “uncertain times” of COVID 19. Firstly, we evaluate how the pandemic is changing how we advertise. How