Some highly acclaimed print industries have drawn their shutters in recent times, but what many did not notice is the camouflaged renaissance that was slowly occurring. The digital era actually gave rise to a fresh publishing era as people were
Programmatic buying is the automation is quickly moving into advertising. Marketers are buying online ads in a real-time bids without any human interaction. Though programmatic advertising industry is relatively new and it is developing quickly.
We have compiled a list of 7 advertising trends: mobile over desktop; influencer marketing; chabots; advertising with video; Facebook 360 degree; programmatic buying; and native advertising.
You have prepared a business plan and completed your market research. It’s now time to launch your business and start designing your advertising campaigns. Before you invest in advertising, you should learn more about a new concept: In-the-Hand Marketing. Here are a few things that you should be aware of.